Privacy Policy
Last Updated: April 6, 2026
The Listing Team at RESF
2440 E Commercial Blvd Suite 2
Fort Lauderdale, FL 33308
Phone: 954-342-6180
Email: [email protected]
Introduction
The Listing Team at RESF ("we," "us," or "our") respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website www.reallistingagent.com and any related services, including property searches, home valuations, and contact forms.
Information We Collect
Information You Provide Directly
- Contact Information: Name, email address, phone number, and mailing address when you submit a contact form, request a home valuation, or sign up for property alerts.
- Property Preferences: Search criteria, saved properties, and neighborhood interests.
- Communication Records: Messages you send through our website, email, or chat widget.
Information Collected Automatically
- Device and Browser Information: IP address, browser type, operating system, device type, and screen resolution.
- Usage Data: Pages visited, time spent on pages, click patterns, referring URLs, and search queries used on our site.
- Location Data: General geographic location based on your IP address.
- Cookies and Tracking Technologies: We use cookies, web beacons, and similar technologies to collect information about your browsing activity. See "Cookies and Tracking" below for details.
Cookies and Tracking Technologies
Our website uses the following tracking technologies:
- Google Analytics (GA4): Measures website traffic and user behavior. Google Privacy Policy
- Google Tag Manager: Manages our website tracking tags.
- Google Ads Conversion Tracking: Measures the effectiveness of our advertising campaigns.
- Facebook/Meta Pixel: Tracks conversions from Facebook ads and builds targeted audiences. Meta Privacy Policy
- LinkedIn Insight Tag: Measures LinkedIn ad performance. LinkedIn Privacy Policy
- Pinterest Tag: Tracks conversions from Pinterest ads. Pinterest Privacy Policy
- TikTok Pixel: Measures TikTok ad performance. TikTok Privacy Policy
- LeadConnector/GoHighLevel Chat Widget: Powers our live chat functionality and captures lead information.
- Ylopo IDX: Powers our property search and sends property alerts. Ylopo Privacy Policy
- FastExpert: Displays agent reviews and ratings.
- Ahrefs Analytics: Monitors website SEO performance.
You can manage cookie preferences through your browser settings. Most browsers allow you to block or delete cookies. However, disabling cookies may affect website functionality.
How We Use Your Information
- To respond to your inquiries and provide real estate services.
- To send property listings, market updates, and home valuations you have requested.
- To improve our website performance and user experience.
- To measure the effectiveness of our advertising campaigns.
- To comply with legal obligations and protect our rights.
- To communicate with you about our services, promotions, and events (you may opt out at any time).
How We Share Your Information
We do not sell your personal information. We may share your information with:
- Real Estate Sales Force Inc. (RESF): Our brokerage, as required for real estate transactions.
- MLS Systems: As required for property listings and searches.
- Service Providers: Third-party vendors who help us operate our website, process transactions, and deliver services (e.g., Ylopo, GoHighLevel, Google, Meta).
- Legal Requirements: When required by law, court order, or governmental regulation.
- Business Transfers: In connection with a merger, acquisition, or sale of assets.
Your Rights and Choices
All Users
- Opt-Out of Marketing: You may unsubscribe from our emails at any time by clicking the "unsubscribe" link in any email.
- Cookie Management: Adjust your browser settings to block or delete cookies.
- Do Not Track: We honor Do Not Track browser signals where technically feasible.
California Residents (CCPA/CPRA)
If you are a California resident, you have the right to:
- Know what personal information we collect and how it is used.
- Request deletion of your personal information.
- Opt out of the sale or sharing of your personal information (we do not sell personal information).
- Non-discrimination for exercising your privacy rights.
To exercise these rights, contact us at [email protected] or call 954-342-6180.
Florida Residents
Under the Florida Digital Bill of Rights, Florida residents may have additional rights regarding their personal data, including the right to access, correct, delete, and opt out of certain data processing activities.
Data Security
We implement reasonable administrative, technical, and physical security measures to protect your personal information. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.
Data Retention
We retain your personal information for as long as necessary to fulfill the purposes described in this policy, comply with legal obligations, resolve disputes, and enforce our agreements. Contact and lead information is typically retained for the duration of our business relationship plus any legally required retention period.
Children's Privacy
Our website is not intended for children under 16 years of age. We do not knowingly collect personal information from children under 16. If we learn that we have collected information from a child under 16, we will delete it promptly.
Third-Party Links
Our website may contain links to third-party websites (MLS listings, social media platforms, partner sites). We are not responsible for the privacy practices of those websites. We encourage you to read their privacy policies before providing any personal information.
Changes to This Policy
We may update this Privacy Policy from time to time. The "Last Updated" date at the top reflects the most recent revision. Continued use of our website after changes constitutes acceptance of the updated policy.
Contact Us
If you have questions about this Privacy Policy or wish to exercise your privacy rights, contact us:
The Listing Team at RESF
2440 E Commercial Blvd Suite 2
Fort Lauderdale, FL 33308
Phone: 954-342-6180
Email: [email protected]
Website: www.reallistingagent.com
